This also makes it one BHS Links of the oldest SEO tools available today. Customer support via different channels, such as phone, email and chat, was also important to us. As you look for a free SEO solution, you’ll find that there are many options available. By comparing the following elements, you can narrow down your search and zero in on the right free SEO tool for your unique needs and preferences. The platform also protects your profile from unauthorized changes. This means that you can easily prevent a competitor or someone else from marking your business permanently closed or changing your name, location or opening hours.

Essential SEO Tools by Type and Category

• In essence, technical SEO covers everything you can do to help Google understand the content and structure of your website.
• This is great for prioritizing keywords by metrics like volume and difficulty.
• Some tools specialize in one area, while others provide a complete SEO suite.
• The more in-depth and complete your video descriptions, the better your chances of ranking for your target keywords.
• And, there’s also a backlink analysis tool that mixes a combination of metrics, including anchor text in links as well as estimated domain authority.

They’ll take the time to understand your business, industry, and audience to create an SEO strategy that suits your needs and budget. ContentGeniusFX, its IBM Watson AI-powered feature, can help you create and evaluate SEO content to outrank your competitors. It has helped our clients increase their organic traffic by 10%. Enter your seed keyword and it will provide you with relevant search terms. You can add your preferred location and language if you want to target a local audience.

Price: $45/ mo for the Starter plan, $800 for professional, and $3,200 for enterprise.

The pro plan gives access to many more elements and templates. While it’s still not as easy as typing a prompt and getting the perfect image/graphic back – It’s close. Prices start from £1,800/month, depending on the features you need. All prices are customised to individual companies, so you must request a quote.

Just for Quick Sprout fans, SEMrush is offering a 7-day free trial, which they don’t normally do. In order to give you full access to their pro plan, they will ask for a credit card before starting the trial. In addition to great content, you also need high-quality backlinks. Backlinks are links from other websites that point to your website. Google uses these backlinks as a signal of the quality of your website.

Best SEO Tools that SEO Experts Actually Use in 2024

Similar to Surfer SEO, it has a feature that provides a fully-written 1,500-word blog post in minutes. The AI handles the writing while simultaneously applying SEO optimizations throughout the process. You can also audit and improve existing content to boost its ranking potential. Part of InLinks, this indexing checker tool checks how well search engines understand the named entities (people, places, things) in your content. Another cool feature of this free tool is the social shareability pane.

While not typically categorized among traditional SEO software for agencies, it provides the critical performance data that validates your SEO efforts. Bing Webmaster has several free SEO tools to help you gain valuable insights about your website’s online performance, including technical SEO auditing and keyword evaluations. Learn what leads people to your website, what they’re searching for on search engines, and more with Bing Webmaster’s stocked library of SEO tools. The platform’s standout features read like a content marketer’s wishlist. Its AI can analyze your entire content inventory, pinpoint high-value topic clusters, and reveal opportunities your competitors miss. Want to know precisely how difficult it’ll be to rank for a specific keyword?

Updating content is key to keeping it fresh and ranking well. The Screaming Frog SEO Spider is a free or paid tool (depending on the type of SEO audit you need) created by UK-based SEO agency Screaming Frog. The tool is a site crawler that can help you find broken links, duplicate content, and more with a quick analysis of your website. When it comes to competitive analysis, Moz Pro may be one of the best just because it offers more links than most of its competitors.